4 Suggested Steps to finding your Business Model


  • Who is your target customer?
  • What do you offer them?
  • How do you create the value proposition?
  • How do you earn revenue?

IDEATION   –   How does your model created during INITIATION stand up to 55 different business model innovations? (55 Models White Paper)

INTEGRATION   –   Check the consistency of the new business model discovered in IDEATION to ensure that it answers customers’ needs, has a compelling offering with unique value, and that earns enough money.

IMPLEMENTATION   –   Go check your hypotheses with actual potential customers.